The Executive's Book of Quotations

Fülszöveg

rom Estee I.auder's advice that "If you L can't smell it, you can't sell it," to all-purpose words of wisdom such as Casey Stengel's "You gotta lose 'em sometime. When you do, lose 'em right," The Executive's Book of Quotations brims with thousands of quotations for use in speeches, reports, articles, or simply to spice conversation over lunch. Stretching from Sun Tzu to John Maynard Keynes, from Heraclitus to Peters and Waterman, compiled from newspapers, books, movies, and poetry, this lively collection arranges more than 500 topics alphabetically, spiriting us from "Advertising," "America," and "Avarice," through "Wall Street," "Winners," and "Youth." Here at the executive's fingertips are witticisms, jibes, epigrams, and sage adages by and about those who skyrocketed—or plummeted—in the game of business.
We sample advice from entrepreneurs like Anita Roddick: "Tap the energy of the anarchist and he will be the one to push your company ahead," and from giants like McDonald's... Tovább

Fülszöveg

rom Estee I.auder's advice that "If you L can't smell it, you can't sell it," to all-purpose words of wisdom such as Casey Stengel's "You gotta lose 'em sometime. When you do, lose 'em right," The Executive's Book of Quotations brims with thousands of quotations for use in speeches, reports, articles, or simply to spice conversation over lunch. Stretching from Sun Tzu to John Maynard Keynes, from Heraclitus to Peters and Waterman, compiled from newspapers, books, movies, and poetry, this lively collection arranges more than 500 topics alphabetically, spiriting us from "Advertising," "America," and "Avarice," through "Wall Street," "Winners," and "Youth." Here at the executive's fingertips are witticisms, jibes, epigrams, and sage adages by and about those who skyrocketed—or plummeted—in the game of business.
We sample advice from entrepreneurs like Anita Roddick: "Tap the energy of the anarchist and he will be the one to push your company ahead," and from giants like McDonald's late chairman Ray Kroc— "When you're green, you're growing; when you're ripe, you rot"—and Peter Drucker: "Elephants have a hard time adapting. Cockroaches outlive everything." Sports greats like Notre Dame coaches Knute Rockne and Lou Holtz offer wit and wisdom: "Build up your weaknesses until they become your strong points," "Happiness is having a poor memory about what happened yesterday." From the entertainment world comes Billy Rose's "Never invest your money in anything that eats or needs repairing," and Wendy Wasserstein's "Because of Mozart, it's all over after age seven." Readers looking up "Ability" will find then-governor Clinton's down-home response to a Newsweek reporter who finally beat him at cards: "Even a blind hog can find an acorn." Under "Money," oil man Clint
Murchison proclaims "Money is like manure. If you spread it around, it does a lot of good," and Warren Buffett's sign at the entry to Berkshire Hathaway's headquarters warns: "A fool and his money are soon invited everywhere." Under "Market," Heinz CEO Anthony O'Reilly says "We feel the spear of the marketplace in our back." Other wry entries include, "These kids are smart. But I'd as soon take a python to bed as hire one" (Ned Dewey on the Harvard MBAs of the '80s); "I have a brain and a uterus and I use both" (Congresswoman Pat Schroeder); and Retail Marketing Institute's answering machine message, "We've fired our receptionist and are passing the savings on to you." In addition, the curious can learn who coined famous phrases such as "Captains of Industry" (Thomas Carlyle) and "The almighty dollar" (Washington Irving). And for speech openers, few can top Alfred Hitchcock's "Always make an audience suffer as much as possible."
Featuring a name index (people and companies) and a cross-index by author and topic, this entertaining volume makes finding the perfect quotation—be it witty or inspirational—a snap for executives, CEOs, seminar leaders, speechwriters, journalists, and others looking to spice up and enliven any communication.
About the Editors
Julia Vitullo-Martin is a writer specializing in business and public policy. J. Robert Moskin is a historian, journalist, and author of five books. Vissza