Fülszöveg
New Media: An Introduction provides a comprehensive and accessible overview of the major forces shaping new media technologies and includes an analysis of their social, cultural, political, and economic impacts. This approach to new media is unique and innovative, especially in its treatment of the new forms of hardware and software and their relationship with social and cultural forces.
In this book, new media developments are viewed in relation to the more expansive trends of digitisation, convergence, globalisation, interactivity, networking, virtuality, and creative industries and the rise of the 'weightless' or 'creative economy'.
New Media: An Introduction is especially relevant for students studying media studies, communications, and cultural studies. Undergraduate students from a range of disciplines will find it an invaluable and challenging resource. New media practitioners and general readers will also gain contextual understanding and an issues-based overview of new...
Tovább
Fülszöveg
New Media: An Introduction provides a comprehensive and accessible overview of the major forces shaping new media technologies and includes an analysis of their social, cultural, political, and economic impacts. This approach to new media is unique and innovative, especially in its treatment of the new forms of hardware and software and their relationship with social and cultural forces.
In this book, new media developments are viewed in relation to the more expansive trends of digitisation, convergence, globalisation, interactivity, networking, virtuality, and creative industries and the rise of the 'weightless' or 'creative economy'.
New Media: An Introduction is especially relevant for students studying media studies, communications, and cultural studies. Undergraduate students from a range of disciplines will find it an invaluable and challenging resource. New media practitioners and general readers will also gain contextual understanding and an issues-based overview of new media from reading this book.
Terry Flew heads the Media Communication program in the Creative Industries-Faculty at the Queensland University of Technology, Brisbane, Australia.
CONTENTS
• Introduction
• What's New about 'New Media'?
• New Media as Cultural Technologies
• Political Economy, New Media, and the Network Society
• Virtual Cultures
• Digital Media
• Creative Industries
• Electronic Commerce and the Global Knowledge Economy
• E-education and Cyberlearning
• Cyberpolitics and Globalisation
• Conclusion
Vissza 
Folytatás Microsoft-tal