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Management Information Systems

Managing the digital firm

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Kiadó: Pearson Education, Inc.
Kiadás helye: New Jersey
Kiadás éve:
Kötés típusa: Ragasztott papírkötés
Oldalszám: 653 oldal
Sorozatcím:
Kötetszám:
Nyelv: Angol  
Méret: 28 cm x 22 cm
ISBN: 978-0-13-609368-8
Megjegyzés: 11. kiadás. Színes fotókkal, illusztrációkkal.
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Fülszöveg


Management Information Systems prepares students for the real world of global business and information technology. Covering both the technology and management of information systems, this book explores how businesses use information systems to improve performance and looks at the types of decisions managers face.
This Global Edition includes enhancements making it more relevant to students outside the United States. Pearson has worked closely with educators around the globe to include:
— New coverage of globalization showing how to use IS in a global business environment
— Coverage of cutting edge topics such as new mobile platforms and Web 3.0
— Engaging company cases: New cases from Asia and the Middle East offer a global learning experience
— Video Cases: Each chapter includes at least two business video cases exploring key concepts
Global Edition
This is a special edition of an established title widely used by colleges and universities throughout the wodd. Pearson... Tovább

Fülszöveg


Management Information Systems prepares students for the real world of global business and information technology. Covering both the technology and management of information systems, this book explores how businesses use information systems to improve performance and looks at the types of decisions managers face.
This Global Edition includes enhancements making it more relevant to students outside the United States. Pearson has worked closely with educators around the globe to include:
— New coverage of globalization showing how to use IS in a global business environment
— Coverage of cutting edge topics such as new mobile platforms and Web 3.0
— Engaging company cases: New cases from Asia and the Middle East offer a global learning experience
— Video Cases: Each chapter includes at least two business video cases exploring key concepts
Global Edition
This is a special edition of an established title widely used by colleges and universities throughout the wodd. Pearson published this exclusive edition for the benefit of students outside the United States and Canada. If you purchased this book within the United States or Canada you should be aware that it has been wrongfully imported without the approval of the Publisher or the Author.
Pearson International Edition Vissza

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