Key management ideas

Fülszöveg

key management ideas3e
thinkers that changed the management world
The wide-ranging nature of modern management means that managers
need constantly to bring in concepts from a spectrum of leading edge
ideas now at their disposal However, time and budget can make it
impossible to keep up with every management development, fad or
initiative.
While Key Management Ideas does not seek to lessen the challenge of
management, it may help to make the trends, influences and people
behind them, more intelligible.
UBIbíBBS^SÍÍ^F 'deas count.:: - - -
The third edition of this book has been substantially updated to include
new sections on subjects including Intellectual Capital, Lean Production
and the Balanced Scorecard. There are two new chapters on The
Challenge of Technology and Careers and Working Life.
For each key idea covered, the book outlines:
• the essential content and background to the idea
• the potential benefits and pitfalls
• the key advocates of the idea and... Tovább

Fülszöveg

key management ideas3e
thinkers that changed the management world
The wide-ranging nature of modern management means that managers
need constantly to bring in concepts from a spectrum of leading edge
ideas now at their disposal However, time and budget can make it
impossible to keep up with every management development, fad or
initiative.
While Key Management Ideas does not seek to lessen the challenge of
management, it may help to make the trends, influences and people
behind them, more intelligible.
UBIbíBBS^SÍÍ^F 'deas count.:: - - -
The third edition of this book has been substantially updated to include
new sections on subjects including Intellectual Capital, Lean Production
and the Balanced Scorecard. There are two new chapters on The
Challenge of Technology and Careers and Working Life.
For each key idea covered, the book outlines:
• the essential content and background to the idea
• the potential benefits and pitfalls
• the key advocates of the idea and their thoughts
• best practice and first steps to implementation
Principal ideas covered include:
• the new world of management and organization
^|l|he challenge of technology
• creating and implementing strategy
• new ways of managing people and leadership
• careers and working life
• the quality revolution
• learning and development
• global management
• reinventing marketing
To be the best, managers must learn from the best. Vissza