Graphis Annual '62/63

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GRAPHIS ANNUAL '62/63
Bi///or: Walter Herdeg
Ten years ago, the editor of graphis magazine recognized the necessity for an international, comprehensive source of the year's best work in advertising art. The response to the first edition, graphis annual 1952/53, showed an even greater need than had been anticipated. During the succeeding decade, graphis Annual has become known as the authoritative work in its field — a carefully balanced selection exemplifying the highest standards and latest visual trends. graphis annual is a working tool and a source of inspiration to advertiser, art director and designer alike. As a chronicle of our times, it is recognized as a standard in libraries and schools the world over. The Annual is a virtual necessity to any one involved in advertising, as indicated by... Tovább

Fülszöveg

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GRAPHIS ANNUAL '62/63
Bi///or: Walter Herdeg
Ten years ago, the editor of graphis magazine recognized the necessity for an international, comprehensive source of the year's best work in advertising art. The response to the first edition, graphis annual 1952/53, showed an even greater need than had been anticipated. During the succeeding decade, graphis Annual has become known as the authoritative work in its field — a carefully balanced selection exemplifying the highest standards and latest visual trends. graphis annual is a working tool and a source of inspiration to advertiser, art director and designer alike. As a chronicle of our times, it is recognized as a standard in libraries and schools the world over. The Annual is a virtual necessity to any one involved in advertising, as indicated by the growing list of distinguished individuals and organisations who, from a standing order, receive it year after year.
graphis Annual always contains a preface written by a distinguished practitioner in the field; these essays are an important contribution to the literature of the design profession. This year, George Him, the well-known British artist, discusses the place of the individual designer at a time when specialization is increasing in advertising. Graphis Annual 1962/63 includes 838 illustrations, of which 112 are in colour, the work of over 500 artists from 29 different countries — work produced for many of the world's leading companies during the past year. Vissza