Foundations of Corporate Success

Fülszöveg

Foundations of Corporate Success
How Business Strategies Add Value
What distinguishes the successful firm is the fundamental
question in business strategy, and one the most senior managers
consistently ask themselves. In Foundations of Corporate
Success, John Kay argues that outstanding businesses derive
their strength from a distinctive structure of relationships with
employees, customers, and suppliers. He explains why continuity
and stability in these relationships is essential for a flexible and
This book has been hailed as a
blue chip company books including
The Business of Economics (OUP, 1996), and The British Tax
Eco
System (1990)
economic
Reviews of Fo
'Afresh and ir
studies, to thi
success.*
leasts regularly on business and
Hporate Success
fth, blending theory and case
n corporate culture, strategy and
•mer editor of the Financial Times
Sir Geoffrey Owen, former editor of the Financial Times
'a major tourde force that should be read with diligence... Tovább

Fülszöveg

Foundations of Corporate Success
How Business Strategies Add Value
What distinguishes the successful firm is the fundamental
question in business strategy, and one the most senior managers
consistently ask themselves. In Foundations of Corporate
Success, John Kay argues that outstanding businesses derive
their strength from a distinctive structure of relationships with
employees, customers, and suppliers. He explains why continuity
and stability in these relationships is essential for a flexible and
This book has been hailed as a
blue chip company books including
The Business of Economics (OUP, 1996), and The British Tax
Eco
System (1990)
economic
Reviews of Fo
'Afresh and ir
studies, to thi
success.*
leasts regularly on business and
Hporate Success
fth, blending theory and case
n corporate culture, strategy and
•mer editor of the Financial Times
Sir Geoffrey Owen, former editor of the Financial Times
'a major tourde force that should be read with diligence and
inwardly digested challenges fundamentally many
exrstinf approaches and nostrums within the field of
strategic management.' Economic Affairs
'Deserves to be widely read by top management.'
Long Range Planning
'For a long time, I and other colleagues have looked for a
book on business strategy which we could recommend
unreserved!® to MBA and final year undergraduate
students.A|ay's book we have found one.' Books for MBAs Vissza