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As an engineer, a manager, or a scientist, you may in a single morning draft an article or report, write instructions for your secretary or staff, edit a letter of information prepared by your assistant, and compose a recruitment letter for your professional society and a memo to a research committee. To write these better and more easily you need the suggestions of someone who understands the kind of writing you must do every day.
H. J. Tichy, because of her long acquaintance with the writing needs of the professional in both large and small companies, has been able to produce a book about your kind of writing. With lively sympathy, understanding, and...
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As an engineer, a manager, or a scientist, you may in a single morning draft an article or report, write instructions for your secretary or staff, edit a letter of information prepared by your assistant, and compose a recruitment letter for your professional society and a memo to a research committee. To write these better and more easily you need the suggestions of someone who understands the kind of writing you must do every day.
H. J. Tichy, because of her long acquaintance with the writing needs of the professional in both large and small companies, has been able to produce a book about your kind of writing. With lively sympathy, understanding, and humor. Effective Writing helps the professional meet every writing problem of his working day. If you want to write more successfully and more easily, you will discover that H. J. Tichy's book is a most effective and useful desk companion.
"Dr. Tichy offers no panacea but a guide. Learning how to write is similar to learning how to dance or to play tennis; only a little talent is required but genuine interest and lots of practice are essential. Competent advice from an experienced professional is not only helpful but necessary; Dr. Tichy's book supplies this advice in a fresh and easily digested manner. It is a splendid book. It is not to be read like a text nor is it a
reference book____Rather it is to be
dipped into periodically, ten or fifteen minutes at a time, perhaps during the lunch hour or better still, just before writing the next major report. Effective Wriling contains a wealth of useful suggestions and to the writer who is seriously willing to expend time and effort toward improving his prose, it provides both direction and encouragement."
—]. M. Prausnitz, University of California, Berkeley
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