Cost Control

Fülszöveg

Cost Control
DAVID DOYLE
Effective cost control is never an easy task. Managers worldwide are finding that many of the cost-cutting measures of the past have failed to provide long-term solutions in the face of today's problems. A fresh approach to budgeting and activity appraisal is needed, focused on adding value instead of costs and is amply demonstrated in this stimulating and practical new book.
Cost Control: A Strategic Guide will help all managers to avoid pitfalls in their budgeting process and shows how alternative methods of controlling overheads can provide orderly and permanent cost-effective solutions. In this highly pragmatic book David Doyle offers advice on:
¦ Taking a critical look at budgeting for non-recurrent tasks
¦ The value of zero-based activity appraisal
¦ Alternative ways to build productive in-house services
¦ Focusing on effectiveness rather than efficiency
¦ Devising a revised corporate budgeting culture
¦ Measuring and valuing overhead... Tovább

Fülszöveg

Cost Control
DAVID DOYLE
Effective cost control is never an easy task. Managers worldwide are finding that many of the cost-cutting measures of the past have failed to provide long-term solutions in the face of today's problems. A fresh approach to budgeting and activity appraisal is needed, focused on adding value instead of costs and is amply demonstrated in this stimulating and practical new book.
Cost Control: A Strategic Guide will help all managers to avoid pitfalls in their budgeting process and shows how alternative methods of controlling overheads can provide orderly and permanent cost-effective solutions. In this highly pragmatic book David Doyle offers advice on:
¦ Taking a critical look at budgeting for non-recurrent tasks
¦ The value of zero-based activity appraisal
¦ Alternative ways to build productive in-house services
¦ Focusing on effectiveness rather than efficiency
¦ Devising a revised corporate budgeting culture
¦ Measuring and valuing overhead activities
¦ Enhancing cost awareness through cost recovery
¦ Tracing the elusive marketing costs.
Complete with checklists and advice on the effective implementation of various methods of better cost management, this book offers the manager of the uncertain 1990s an invaluable toolkit for business survival.
The Author
David Doyle graduated in Marketing and Statistics from the Dublin Institute of Technology and Trinity University, Dublin, followed by an MBA and graduateship of the Marketing Institute (Ireland). Since 1975, he has lived in Paris where his career has spanned roles with the Irish Trade Board, the European HQ of Ted Bates Advertising and financial control with an international organisation. He has lectured on cost containment at European seminars.
Co-published with the Chartered Institute of Management Accountants (CIMA).
L16.95 Vissza