Fülszöveg
Comprehensive Business Studies 4th edition
"Ari excellent basic text. Students will appreciate its direct, uncluttered approach and impressive use of visuals." - NATFHE Journal
Pitman Publishing produces the most successful arid widely-used resources for Business Studies. We have now updated this popular text which covers all the new themes and points of interest in the business aréna of the nineties.
Written with no prior knowledge assumed, this book covers all the GCSE Business Studies syllabi and other introductory business studies and commerce courses. It provides a wide-ranging and comprehensive text produced in a readable and interesting style and which can be used in mixed ability situations. Each chapter is backed by a variety of activities that will help the student to form structured revision notes, practise test questions at varying degrees of difficulty - and carry out independent study. All twenty-two chapters, many of them totally new, continue to be highly...
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Fülszöveg
Comprehensive Business Studies 4th edition
"Ari excellent basic text. Students will appreciate its direct, uncluttered approach and impressive use of visuals." - NATFHE Journal
Pitman Publishing produces the most successful arid widely-used resources for Business Studies. We have now updated this popular text which covers all the new themes and points of interest in the business aréna of the nineties.
Written with no prior knowledge assumed, this book covers all the GCSE Business Studies syllabi and other introductory business studies and commerce courses. It provides a wide-ranging and comprehensive text produced in a readable and interesting style and which can be used in mixed ability situations. Each chapter is backed by a variety of activities that will help the student to form structured revision notes, practise test questions at varying degrees of difficulty - and carry out independent study. All twenty-two chapters, many of them totally new, continue to be highly relevant to today's GCSE student.
Key features
• best-selling text for GCSE Business Studies
• major revision with new chapters on recruitment, marketing, industrial relations and motivation of employees. Other material brought up to date
• clear and easy cross-referencing and index ^
• numerous illustrations
• key facts and rules to help your students succeed in their examinations
• review sections at the end oPéach chapter to test and build on students' knowledge
• technology updates providing the very latest on equipment and systems
• a wealth of information and tips on coping with a wide rangé of situations in a business environment
The ideál text for GCSE Business Sfudies students.
Dr Alan Whitcomb is the Curriculum Development Manager at Sweyne School, Essex.
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